Stretch goals and motivation; watching from the side

My husband is going to run a marathon this year.  To take that statement at face value, you would assume that he is a runner, that he is the fit and healthy type and that he has probably done a half marathon before.

None of these assumptions would be accurate.  To be fair, when we met ten years ago he would go for the occasional run.  He even entered a few fun run type events, although the furthest distance he’d ever achieved was circa 10-12km.  Fast forward to present day and he is essentially going from zero to hero.  From couch to marathon.  From directionless and unmotivated, to single minded and driven.  Whilst this may be a sign of a midlife crisis, it is most definitely an achievement worth celebrating.

Upon winning an entry to the ASB Auckland Marathon event, he umm-ed and ahh-ed about the distance to enter.  A half would have been impressive, ‘Go for the full,’ I flippantly said.  Go for the full he has, and not just in distance, but in fundraising too.

By setting a big hairy audacious goal, a significant stretch for distance and funds raised, he has had to be significantly more disciplined in his approach.  With 42.2km to run and $4,220 to raise, he has had to understand the gap that existed between current and ideal states, then create a clear path to get there.  He has had to develop a comprehensive plan that has had to flex and bend obstacles arose.  He has had to create tactics that align with both his fundraising and training strategy for maximum efficiencies.  He has built awareness, created interest and converted his followers to capture donations.  I have never seen him more focused and so clear about the steps that he needs to take to achieve a goal.

His last training run was 28km, his donations are surging ahead at $3.5k.  Come the end of October he will have not only run a marathon and made a huge difference to Starship Children’s Hospital, but he will have knocked his BHAG out of the park.  Something that at first glance he thought was unachievable.

This to me is a story of the power of a goal.  Not just any goal, but a stretch goal, a BHAG.

The discipline and focus required to achieve something that borders the unachievable is one of the most powerful tools in the strategist’s toolkit.  What can seem scary at first forces you to think in a way that you would not have otherwise.  In business, or in life, what is driving you?  What is your stretch goal?  What sits at the outer edge of what you think is achievable?

To see more about Howard’s journey and donate: https://aucklandmarathon2016.everydayhero.com/nz/howard

Advertisements

Quick Read – Rituals reinforcing culture

Workplace culture is one of those things that is oft talked about, rarely fully understood.  Culture does not reside in a poster on the wall, the launch of a new set of corporate values, or an employee handbook.  Culture is not what we put on a piece of paper, it’s what we say and do, the accepted norms of the group we belong to.

Workplace culture is most evident in the seemingly unimportant rituals that send an unspoken message about what we really value.  Publicly announcing and celebrating a work-iversary shows that tenure is valued.  Hitting the gong for big deals shows that sales and revenue generation are valued.  An annual team charity work day shows that community is valued.  ‘Staff of children’ Christmas parties show that your family and life outside of work is valued.  These are all norms of groups that I have belonged to in the past, the rituals that send a message to those new to the group about what is valued by that group, and therefore, the culture of that group.

One of the interesting reads in my inbox this morning was an article proposing that rituals can be designed to strengthen culture.  So obvious, and yet so often overlooked when trying to figure out how to change a culture for the better.  If workplace culture is on your thinking list, give it a read, and then consider; what are your unspoken rituals, and what message are they sending?

‘Want to Strengthen Workplace Culture?  Design a Ritual’